Infosys’ blog on industry solutions, trends, business process transformation and global implementation in Oracle.

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December 18, 2008

Reuse and Recycle of WEEE (Wastage of Electrical and Electronics Equipment) – Optional or Mandatory?

The Directive on WEEE (Wastage of Electrical and Electronics Equipment) in EU notes that the content of hazardous components in electrical and electronic equipment (EEE) is a major concern during the waste management phase and recycling of WEEE is not undertaken to a sufficient extent. The WEEE directive places the responsibility of end of life (EOL) disposal responsibility of the products on the manufacturers either individually or by joining a collective scheme. This implies that the cost of disposal of the product and the harmful substances that it contains squarely lies on the manufacturer.  The EU Commission has set new targets for recovery and reuse/recycling by 31-Dec-2008 for all EU countries.

Continue reading "Reuse and Recycle of WEEE (Wastage of Electrical and Electronics Equipment) – Optional or Mandatory?" »

December 12, 2008

Importance of Outsourcing to provide flexibility to Hi-Tech Manufacturers

Today’s global environment has placed increased pressure on Hi-Tech manufacturers to become more competitive and profitable. Global outsourcing activities have increased in importance and have increasingly emerged as a key strategic tool in achieving cost reduction, quality and delivery improvement, cycle time reduction, and improved responsiveness to customer, competitive, and financial market demands. It is estimated that a well planned and executed global outsourcing strategy can result in a cost savings differential of 15 to 25 percent when compared to manufacturing inhouse.

Using external suppliers to design, manufacture, ship and service products or components  - has been a growing trend in recent years as Hi-Tech manufacturers have sought, among other things, to divest themselves of production capacity (and the inherent risks associated with owning capital equipment), lower their labor costs and maintain greater flexibility in the face of ever-shrinking product lifecycles.

 

Continue reading "Importance of Outsourcing to provide flexibility to Hi-Tech Manufacturers" »

December 03, 2008

Large Projects challenges - Beyond applications

Industry challenges

In my earlier blogs, I had briefly touched upon how a project centric approach will facilitate utilities achieving process efficiencies by integrating its various business functions.  We had also seen how Oracle out of the box capabilities can be leveraged.  Whilst the oracle based project centric solution enables utilities, there are some industry wide challenges that cannot be addressed through any system or solution.   Based on our experience the following are the few industry challenges that need to be considered while implementing any transformational solution to such project organisations.

Continue reading "Large Projects challenges - Beyond applications" »

November 24, 2008

Using Operational Levers To Boost Supply Chain Performance

To remain competitive in today's environment, manufacturing companies are looking at boosting their supply chain performance. One of the key levers for improving supply chain is 'cost reduction' at various stages of the entire chain.

Continue reading "Using Operational Levers To Boost Supply Chain Performance" »

November 18, 2008

Providing visibility to your large projects through a Project centric solution

In continuation with the entry here

Standardised project management process
 

Utilities have a trend of growing through acquiring other companies and hence the project management processes are likely to vary within their business.  For e.g., an organisation that took over a contracting company that specialises in executing rechargeable jobs is likely to have its processes and systems for managing rechargeable jobs different form the rest of the business - unless there is a conscious effort to homogenize the processes.  The project centric solution design addresses this by mapping the processes to the job classification available out of the box in Oracle ie., direct and indirect jobs  Also project management templates can be defined to ensure that the projects are defined in a specific way that is aligned with other projects in the organisation. This substantially reduces the time required by the engineers and/or planners to create projects in Oracle.  In some cases (Large capital projects), the project are likely to be created in best of breed project management software like Primavera or MS Projects etc.,.  The out of the box interface available in Oracle eBusiness suite can be used to reduce the need to duplicate effort in entering project data into Oracle.  With this, the process, the resource assignment and budgeting are the only processes that need to be done in Oracle eBusiness suite, whilst the other core project management processes are managed in the actual Project management suite.

Continue reading "Providing visibility to your large projects through a Project centric solution" »

November 13, 2008

ERP implementations in a recessionary economy: Is Limited Functionality ERP the way?

Well, probably when every one is cutting cost, investing in a fresh ERP implementation may make the customer think twice. This is primarily because of the size of the initial investment required for such engagements on account of hardware, software and implementation cost.

Hence for an IT service provider, the challenge lies in guiding the customer to make the right amount of investment in a timely manner, so as to minimize the initial CAPEX requirements at these times of turbulence.

Here are some of the ways to my mind, which can be put in practice for proposing new engagements:

1. Partnering with stakeholders
Let us partner with the customer and create a close collaboration between customer, IT service provider and the OEMs to provide the customer the best price

2. Using out-of-box features
Customers should be encouraged to use the standard built in features of the ERP product to the greatest extent possible. Enhancements should be entertained for addressing only the business critical needs.

3. Customer driven design
The need of the hour is more emphasis on incorporating customer’s requirements and his wishlist at the very early stage and designing the solution along-with the customer. This will reduce the number of iterations and rework in the project life cycle. Extensive workshops with the customer on the product and design will help on this aspect.

To add to the above, another aspect which can be explored more can be to bring in more modularity in the solution. We need to work with the customer in identifying the core business needs that need attention on a priority basis and provide a solution on those areas only; however care should be taken to ensure for the future enhancements to be added to the core solution with ease later.

In summary, the impending recession has made customers more cost-conscious than never before; this is probably the right time to sell a limited functionality ERP in a big way. This concept may sell when corporates are trying to just sail through rather than expecting to make huge profits. Customers with basic business processes in place in an ERP framework will be equipped better to scale up in boom times through adding more functionalities.

November 10, 2008

Managing large projects - Do you need a piece of paper or an integrated system?

‘What is the project budget?’, ‘Who approved this capital investment?’, ‘who is monitoring the budget overruns?’, ‘who is tracking the project performance in terms of cost, quality, time and effort?’ and finally ‘Where are we in terms of planned Vs Actuals?’ – These are common questions one will come across, if they have spent some time in utility industries.  Utility industry is one of the very few industries that manage their operations as projects.  Everything they do is managed in their systems as an outcome of a project or a group of projects. Given this challenge, what does one need to manage these projects? Will there be the organization’s ace project manager available to manage all your projects efficiently? – Probably not. !

Continue reading "Managing large projects - Do you need a piece of paper or an integrated system?" »

Innovation through Collaboration: Addressing Flat World Challenges in the Hi-Tech Industry

It was Oracle Open World time in September and CXOs from leading hi-tech companies came together again for this year’s High Tech Leader Circle (HTLC) at the Moscone Center. I had the privilege of delivering the keynote session and could not think of a more pertinent topic than “Innovation through Collaboration” for a thought-provoking discussion with business leaders in the room.

The global business scenario has changed dramatically in the last year. Rising costs continue to put pressure on margins; globalization and the power of emerging economies are increasing the complexity of the business environment, and customer expectations from vendors and service providers has multiplied exponentially. The economic slowdown, collapse of the housing market and unexpected exchange rate fluctuations have made the business environment even more difficult. C-Level executives can no longer rely on conventional approaches to create a competitive advantage and have to look at innovation through collaboration to steer their organizations through turbulent times.

Continue reading "Innovation through Collaboration: Addressing Flat World Challenges in the Hi-Tech Industry" »

October 17, 2008

Earned Value Management for ERP Implementations

ERP implementations are a special breed of projects. They are often characterized by aggressive timelines, high budgets and involvement of diverse teams. This emphasizes the need to have a reliable tool to measure the performance of ERP implementations throughout the execution phases.

Continue reading "Earned Value Management for ERP Implementations" »

October 16, 2008

Going Lean the ERP Way

We often see ERP Implementations failing because of lack of user acceptance for the new system. The user community is not convinced about the utility of the ERP System simply because they feel that they take a long time to execute the transactions in the new system.


Is there a solution to this? How do we make sure that from day one users start advocating about the new system. The answer to this question starts from the time the future state design of business processes is started. First question that any implementer should ask is" Is this the most efficient and lean way to deploy this process". "Are we deploying the correct tools and techniques offered by the package to design the future state business process?"

Continue reading "Going Lean the ERP Way" »

October 03, 2008

Localization vis-a-vis Customization: Which way to go?

There is often a dilemma in the customer’s mind,whether to go for Localization or do a Customization. Here are  some of the pros and cons of these two options:

Localization comes pre-built with the product and does not need to be developed. While it can be assumed to have already been tested, effort needs to be estimated for the further rounds of testing.

This is beacuse,Localizations are add-on features which might not have been time-tested to the extent the base application features are.Also,Regional requirements change, all the implications of which might not have been addressed in the Localization in a timely manner. There can always be a lead time between a new requirement and its solution through Localization.

 

Continue reading "Localization vis-a-vis Customization: Which way to go?" »

October 01, 2008

ERP Systems for Small & Mid-Sized Companies

 If we look at the world's 2 leading large ERP packaged suites, they are huge applications that offer tremendous flexibility to handle just about all possible kinds of manufacturing systems and business processes spread across all kinds of industries. Can these ERP systems be readily adapted by small & medium-sized companies and how do large ERPs really differ from those that are used by the SMB segment?

Continue reading "ERP Systems for Small & Mid-Sized Companies" »

September 25, 2008

Age of packaged BI and analytics – Should you embark on this journey? Part 2

In the first part of the blog we looked at the rise of packaged BI http://infosysblogs.com/oracle/2008/08/age_of_packaged_bi_and_analyti.html

In this blog we analyze when and how should organizations evaluate packaged BI

Organizations today, are under pressure to improve efficiency and margins. Analytics has become an indispensible part of their existence. Large organizations face a challenge owing to constraints of increasing visibility across value chain in terms of analytics, BI in multiple silos, and heterogeneous systems from the legacy era.

Continue reading "Age of packaged BI and analytics – Should you embark on this journey? Part 2" »

September 20, 2008

Large scale HRIT Portfolio Transformation

When there is a need to bring about large scale HRIT portfolio transformation (post merger, for example) it is important to use this opportunity to maximize the business value , while minimizing the TCO and risk of transition.

Infosys has a comprehensive framework, approach and accelerators to look at this transformation scenario in a global delivery model

Continue reading "Large scale HRIT Portfolio Transformation" »

Integrated Talent Management to improve workforce effectiveness

Organizations who want to strengthen their ability to attract and retain employees at all levels to meet the needs of Organic and Inorganic Growth, need to have an Integrated approach to Talent Management. This would not only offer sustainable competitive advantage, but also operational benefits like reduced time to productivity, developing targeted capabilities, and Talent mobility across the organization. Integrated Talent Management is a lot more than yet another HR process. It is a mindset that goes beyond the rhetoric towards a holistic and integrated approach. Based on our experience, we’ve identified three critical elements to achieve Integrated Talent Management: Strategy Integration, Process Integration, and Technology Integration.

Going Green

Last week when I was in Kansas City presenting a paper at the 2008 APICS International Conference, I had an interesting observation. There was a tremendous emphasis on Sustainability. We talk about Lean Supply Chain but companies were one step ahead discussing Green Supply Chain. Initially I had dismissed it as another fad but I was amazed at the commitment more so in the High Tech Domain.

Continue reading "Going Green" »

September 19, 2008

Value Realization and Oracle - A Perfect Match

"Business case?  What business case?  This is a "strategic" investment"....ever heard that one?

Can any executive team pull that off in today's economy?  Something tells me that those days are O-V-E-R.

"That which gets measured gets done"....so here's the secret:  build a Value Story, define the core metrics, and measure, track, and transform using the Oracle OBIEE solution.

That's a mouthful.  Let's talk about it live at Oracle OpenWorld.  Ask for me at the Infy booth.

See you in SF -

Chris

http://www.linkedin.com/in/cspangler

Transforming your business- beyond PPT

You only need to open one consulting proposal to see the classic (trite?) framework of "people/process/technology" being touted as the exhaustive framework that should drive your transformation.  It's that easy (yeah right).  Is it a coincidence that those 3 words correspond to the stock-in-trade consulting presentation package (.ppt)?....thats for another post.

Where is Value?  Where is Capability?  What about Accountability? Exactly how does this all happen without a well-aligned roadmap?

Our IMPACTtm frameworkhas been developed to address these areas.  It also speaks to integrating the EXTENDED enterprise (where to work), new capabilities (what to work on) and managing the overall tranformation (how to do it).

Reach out to our Infosys team at Oracle Open World and ask for me - I will be happy to give you a personal guided tour to a whole new way of transforming your business in an Oracle-enabled environment.

Till next time,

Chris

Managing Indirect Spend? Slash costs and Save upto 20% of indirect cost

Across Industries, specifically utilities and process industries, because of their capital intensive environments, typically spend a substantial amount on indirect procurement, especially services.  Typically services account for more than 60% of the indirect spend for companies in these industries yet this area has remained unexplored for either automation or transformation efforts.
 

The Services Supply Chain comprises of unique and complex activities. This is then the reason why streamlining the process coupled with adequate systems support can lead to a large savings in this area. But how do we really go about it? Our experience tells us that this is definitely possible and is a huge opportunity for savings. Oracle Advanced Procurement Suite with its Services Procurement processes help organizations in streamlining processes in achieving these savings.

 

 

Continue reading "Managing Indirect Spend? Slash costs and Save upto 20% of indirect cost" »

September 18, 2008

New Generation Business Intelligence

A few years back, I was working with the Campaign Management department of our client. The client was a leading mobile operator in Western Europe. Over a period of time we noticed that the success rates of the campaigns was gradually dipping, because of what was called as ‘mistargetng’. What it meant was that in many of the cases the sales representatives suggested services/products which the customer was already subscribed to. Such situations resulted in a waste of resources, time and money leave alone lack of credibility of the marketing department of the company.

Continue reading "New Generation Business Intelligence" »

September 16, 2008

How to Improve Visibility into Customer Demand

Forecasting has been rated as one of the top supply chain issues in the globalized world. Organizations are striving to predict customer demand as accurately as possible. Accurate forecasting kick-starts demand and supply chain planning. A large number of products-geography-customer combinations require system enabled forecasting capabilities. A holistic forecasting system brings in Statistical Rigour and Modeling, Dashboards and Simulation capabilities and automatically tunes its models to suit changing business requirements. Sharing here excerpts from one of our working paper – the criteria in choosing the holistic forecasting system.

1.       Ability to Model Demand:
Ability of a forecasting system to generate forecast at the most granular level across Time, Geography, Product and Customer dimensions, with the highest accuracy. This will also decide how effectively the system has been able to model the business requirements.

2.       Statistical Rigour:
Forecasting systems need to have exhaustive library of statistical models - starting from simplest to most complex. This can help in choosing the best forecasting model which truly represents demand, yet manages model complexity. For example, there are cases where a simple “Moving Average" model may be adequate, whereas there might be cases that demand more sophisticated models (such as “ARIMA"). Moreover, there might be occasions where a combined model is chosen with a weighted average of different models. As a result, the system should not only provide the means through which different models may be easily applied but also facilitate the collaboration between these models for a true representation of demand. 

3.       Accuracy and Forecast Generation Time:
The preliminary requirement of any forecasting system to generate accurate forecast may not be enough. For example, an organization requiring daily forecasts for the planning purpose may not be able to use the forecasting system if it takes 10 hours to generate forecasts, regardless of its accuracy. Timely availability of forecast is as important as the accuracy it provides. 

4.       Interpretability:
Statistical error measures (e.g. MAPE, MSE) are popular yet widely misunderstood and misinterpreted. Quite often, end-users are not equipped to interpret the forecasting accuracy through such error measures. Forecasting system should enable business users with dashboard capabilities that communicate such measures in visually interpretable mediums.

5.       Accommodate external issues:
Selecting the best forecasting model may not be enough. In majority of the cases, accuracy could benefit from the consideration of external components. These components could entail information such as the dates of forthcoming national holidays and the occurrence of exceptional events such as marketing campaigns. Hence an automated system should be able to understand such components and should be able to seamlessly combine them with basic forecasting techniques.

6.       Automatic self-tuning:
An automated collaboration of the various components generates an additional consideration. When various models are combined, collaborative operation and self tuning becomes a major issue. The challenge arises from the relationships among the models. Although manual operation is a solution, it is associated with two major problems. Firstly, efficiency is reduced due to the required time and secondly, selection of models may be compromised in order to choose simpler alternatives. Hence an automated process for self-tuning would increase the flexibility and efficiency of the system.

7.       Generic data representation :
Different applications will be associated with different forecasting parameters. Typical examples of such parameters include geographical areas, types of product and priority levels of service. This list could be enriched as diverse application scenarios might be considered. As a result, the design of a generic and fully automated forecasting framework requires the definition of a generic data representation. This data type will hide the low level details and present an abstract view on which the generic forecasting framework may operate on.

Excerpt from the working paper – Shah M., Owusu G., Shoban B.,          Balkundi N., “Improving Forecasting Accuracy of Traditional Demand Planning System” (2008)

September 10, 2008

Six questions to analyze if your company is ready for SOA

In today’s extremely competitive world any business needs a robust yet adaptable IT infrastructure. The growing information needs make it imperative to replace the old systems with new Enterprise Applications. And even Enterprise applications need to upgrade from time to time. Your organization ends up spending a large amount of IT budgets in managing integrations with each new release and upgrade. You must protect the investments in existing applications and leverage the returns from existing systems. Only then your organization can improve the responsiveness of its changing business needs.

Continue reading "Six questions to analyze if your company is ready for SOA" »

September 08, 2008

How to make more money with customer information

Proliferating customer touch points has increased complexities in understanding the customer relationship. Increased globalization of businesses and its customers / consumers has put stress on ensuring apt customer experience. Businesses are facing new customer acquistion very difficult, specially in matured markets - turning their focus to sustain existing customer base and increase potential.

 

 

Continue reading "How to make more money with customer information" »

September 04, 2008

Do you wanna expedite your Order cycles?

Where is my Order????? When will it get shipped???? Another delay, yet again!!!! These are some of the very common and frequently asked questions by the Customers.
The challenging business needs, difficult to hold enough inventory, increase in cost of manufacturing and more so frequent re-org’s have made manufacturers to re-think about their business strategy. The business drivers are changing and increasing at a fast pace and Enterprises using ERP’s expect the product vendors to be more than up to speed to offer capabilities in the standard product and also provide an Integration strategy to offer seamless out-of-box integrations.These capabilities are targeted towards Increase in Agent Productivity, Significant reduction in cycle time, Automating Business flows, Orchestrating Business flows spread across disparate applications and Enabling Shared service operations etc.
Oracle has a taken a step forward to meet the above objectives and much more than that. The latest release of Oracle EBS (eBusiness Suite), which is popularly known as R12, is a significant step to meet the complex and demanding business objectives. The features like Multi Org Access Control (MOAC) allow agents to access data spread across Operating units from a single responsibility. The enhancements done as part of EBS R12 in Order Management, Advanced Pricing, iStore help in increase of Agent productivity and shorten the Order cycles.
Come and join the journey if you wanna know on how to expedite and streamline your prolonged Order cycles…….
This session will elucidate how Oracle R12 features can be leveraged to enable shared service operations with features like MOAC. It will elaborate the New R12 features in the areas of Order Management, Advance Pricing and iStore with suitable examples. The session will explain on how the new features like Price book will join the core stream and make it more transparent to the customers. This session will also talk about how the new R12 features and Fusion middleware product BPEL came together and delivered a composite Application model for a big Hi-Tech giant.

Oracle's latest version of its E-Business Suite (EBS) is a significant release. Current users need to determine if and when this upgrade will be appropriate, if they have not already done so. New users of Oracle applications need to ensure that Release 12 is the appropriate release to implement.  – Gartner

The journey begins in the biggest Oracle Technology symposium – Oracle Open World, 21st-25th Sep 2008……

Session ID: S300276
Session Title: Shorten Your Order Cycles with New Oracle E-Business Suite Release 12 Features: Wanna Know How?
Track: Oracle E-Business Suite

August 31, 2008

High Tech Industry: A State of Flux

Moore's law describes an important trend in the history of computer hardware: that the number of transistors that can be inexpensively placed on an integrated circuit is increasing exponentially, doubling approximately every two years. The trend has continued for more than half a century and is not expected to stop for another decade at least and perhaps much longer. This alone is a testimony to the fact how the high tech industry is changing at a rapid pace. And companies seem to be in a state of shock trying to cope with this change. Rising costs, shrinking markets seem to add further to their woes.

 

Continue reading "High Tech Industry: A State of Flux" »

August 16, 2008

Thinking of Acquisition? Keep ERP as one of the decision parameters

John G. Smale, the former CEO of Procter and Gamble had once remarked, “Our commitment must be to continue the vitality of this company –its growth in physical terms and also its growth as an institution –so that this company, this institution, will last through another 150 years. Indeed, so it will last through the ages.”

 

Continue reading "Thinking of Acquisition? Keep ERP as one of the decision parameters" »

August 14, 2008

Age of packaged BI and analytics – Should you embark on this journey? Part1

Historians used two approaches to apply the past to the future: reasoning by analogy and projection of trends. The 1970’s saw the emergence of ERP systems in the form of Inventory Control Packages and Manufacturing Resources Planning (MRP II). Then came the integration of Finance, which was followed by the integration of various functional areas like Customer relationship, HR etc.

The evolution of Business Intelligence traces a trajectory similar to this. From a time of specialized tools and long multi-year customized solutions, we are seeing a convergence of enterprise applications, Data warehouse tools and analytic solutions. This is reinforced even further by the takeover and consolidation of BI vendors leaving few large players with capabilities across the value chain.

  ‘No one can whistle a symphony. It takes a whole orchestra to play it.’  ~H.E. Luccock

Continue reading "Age of packaged BI and analytics – Should you embark on this journey? Part1" »

August 13, 2008

Improving Package Implementations Estimates using Package Points

Today, ERP is used more to drive business improvements & operational efficiencies and hence, any delays or budget over-runs could impact the business. However, most independent surveys and studies indicate that about 55 percent of ERP Implementation projects incur budget overruns. According to Standish Group, a research firm, the average IT project runs over budget by about 43 percent. Among the litany of reasons quoted (such as excessive focus on technology at the expense of business processes, communication shortfalls, project management and operational issues) estimation & bad planning rank high in the list.

Continue reading "Improving Package Implementations Estimates using Package Points" »

August 10, 2008

Thinking of R12? Go for an Enhanced Upgrade

Call it the bane or boon of an ERP system, companies do not have a choice but to upgrade to a higher version. There are various factors which drive the decision to upgrade namely de-support of the current system by the ERP vendor, availability of new features in higher version which have the potential to give a strategic edge. Typically companies choose the upgrade path to avoid the de-support problem and hence what it finally does is a pure as-is technical upgrade. This has multiple benefits in the sense that it is least risky and also can be done in a shorter timeframe. But once in a while it makes sense to have a look at the new features which can bring efficiencies in the process.

 

Continue reading "Thinking of R12? Go for an Enhanced Upgrade" »

July 21, 2008

High Tech Industry’s Logistics Woes: Oracle Transportation Management may be the answer

Gone is the era when customers would queue to your factory gate to buy the goods produced by you. Remember Bajaj scooter in the 80s when we had a waiting time of up to 10 years. Not any more. With breakthrough advancement in science and technology, we are in a situation where the market place is cluttered with supply surpassing demand. More so in the high tech sector where changes happen in split seconds. Given the current situation, the winner is surely the one who will be able to provide a better buying experience to the customer and yet charge reasonably for providing the service. This includes both choice of products and/or services and delivering it to the customer at a reasonable price.

 

Continue reading "High Tech Industry’s Logistics Woes: Oracle Transportation Management may be the answer" »

July 19, 2008

Collaboration: The way forward for High Tech Industry

In his classic best-seller ‘The Goal’, Eliyahu M. Goldratt discusses about the three fundamental ways of making money for a going concern namely,

  1. Increase throughput (the rate at which the system generates money through sales)  
  2. Reduce Inventory (all the money that system has invested in purchasing things which it intends to sells)
  3. Reduce Operational expenses (all the money the system spends in order to turn inventory into throughput)

     

Continue reading "Collaboration: The way forward for High Tech Industry" »

July 10, 2008

Retailing in a Down Economy, any different from a Boom?

An economic downturn affects everyone, some more than others. The overall effect tends to lower consumer confidence and this has a direct impact on consumer spending. Or does it? 

Continue reading "Retailing in a Down Economy, any different from a Boom?" »

June 02, 2008

Having Confusion around Fusion!!!!!!!!!!!

I am around Oracle Fusion and SOA for last 3 Years now. It seems to me even though Oracle provides ton of information around the same, we have people still confused about Fusion. As a Fusion technology practitioner, we do get questions. I wanted to start my blog on Infosys blog site by posting few of questions.

 

 

Continue reading "Having Confusion around Fusion!!!!!!!!!!!" »

May 27, 2008

Segmentation: Value based or Need based?

Often I come across the discussion on whether a company or a unit should go for Value based segmentation or a Need based segmentation. Customer A,B,C are most worthwhile to me and XYZ are low value customers and therefore let me find ways to service low value customers at a lower cost, through self service channels, reduced customization, etc. or target most profitable customers within each segment for initiatives to increase retention & wallet-share

Continue reading "Segmentation: Value based or Need based?" »

May 26, 2008

SCRUM Methodology: Does the Twenty-Twenty Version of the Waterfall Model Work?

The last month and a half has been exciting! The ardent cricket fan in me has been treated to some rapid fire cricket through the Indian Premier League 20:20 extravaganza. Round about the same time, my project team also started rapid application development using SCRUM, a methodology I would call the 20:20 version of the waterfall model of software development. Interestingly, the word SCRUM also has its origins from the sport of rugby where a “scrum” is a group of people responsible for picking up the ball and moving it forward.

Continue reading "SCRUM Methodology: Does the Twenty-Twenty Version of the Waterfall Model Work?" »